Scion iQ Debut

Read More at The New York Times Blog http://wheels.blogs.nytimes.com/2010/03/31/new-york-auto-show-scion-iq/

Greensboro Merchants Association

Our friend, and loyal customer, Nick Horney of Agility Consulting recently contributed a fantastic article about how "Successful companies respond to challenges with agility" to the Greensboro Merchants Association Trends April 2010 newsletter.

GMA's bimonthly newsletter gives the latest on GMA events, member news, community events and new member profiles.

In Nick's article, he outlined 5 steps to success in trying times-Anticipate Change, Generate Confidence, Initiate Action, Liberate Thinking and Evaluate Results. To read just how to execute these strategies read more on page 3!

Agility Consulting and Training, LLC is a leading management consulting firm that specializes in helping global leaders and organizations build adaptive capability to anticipate change and respond appropriately to the increasing turbulence and uncertainty in our world. We were priveleged to work with them at the local level.

How to Save $ on Gas

You can increase gas mileage by choosing a fuel efficient Toyota car for your next vehicle.

On this page you'll be able to view fuel economy data for all Toyota vehicles, including seven models with over 30 MPG Highway Estimate. Find mileage estimates for all Toyota vehicles including the fuel-efficient Camry, Corolla, Matrix, Prius, Yaris, RAV4, Highlander, and Tacoma.

Compare fuel economy ratings and select the Toyota vehicle that fits your lifestyle.

Food for Thought

Edmunds.com Test Shows Car Can Stop, Even with Open Throttle

Edmunds.com Vehicle Testing Director Dan Edmunds has heard the story dozens of times: “The car just took off! It was possessed.” So Edmunds.com took a 2010 Camry to a test track to determine the braking distance in various stuck-throttle situations. The car stopped every time.

To read Tuesday’s story and watch a video of the test, click on:
http://www.insideline.com/toyota/camry/2010/2010-toyota-camry-stuck-throttle-brake-test.html

Spring Cleaning for Your Car

Wheel and Tire Cleaning
Cleaning the wheels and tires regularly is just as important as washing the exterior of your Toyota. And not just for appearance sake, but for protection too. Brake dust can pit and damage the surface of the rims if left to sit for an extended period of time.
When you wash your vehicle, clean the wheels first. Make sure that you do not use any of the rags, sponges, brushes, or even the bucket that you used on your wheels to clean any other part of the vehicle. Brake dust and other contaminates can scratch your vehicle's finish.
Ask Rice Toyota for Toyota Wheel Cleaner. It's safe and effective for chrome and alloy wheels, as well as plastic and rubber components.
Also, don't forget to put the finishing touch on your tires with Spray-n-go Toyota Tire Shine. To purchase, visit, click or call Rice Toyota. 2630 Battleground Avenue Greensboro, North Carolina
336-288-1190.

Celebrity Prius Drivers

Cameron Diaz
“It gets 52 miles per gallon. In the city. Isn't that exciting?”

Will Ferrell
"I absolutely love our Prius. In addition to being obviously economical and environmentally friendly, they drive great and are just plain sexy. There’s no reason all Americans shouldn’t be driving hybrid cars."

Miley Cyrus
"I didn't like [my Porsche] because it was bad for the environment. My dad surprised me last night with a black Prius."

Larry David
"I needed something to make me feel smugly superior."

Arianna Huffington
"So my Toyota Prius is an automotive two-fer: a pleasure to drive and patriotic to boot.

What celebrities can you think of have driven or arrived at an event in a Prius?

Greensboro Triathlon 2010

The much anticipated Greensboro Triathlon will be held at Hagan Stone Park on Sunday May 23. With a beautiful lake swim, a rolling 2 loop bike course, a championship 5K run course and live post race music this is an event that you don't want to miss!

Located on the outskirts of southern Greensboro Hagan Stone Park is easy to get to from pretty much anywhere in NC. This park is the location of the Hagan Stone XC Classic which hosts thousands of runners each year.

Need a bike rack to start training for your next race? Visit the Toyota Accessories Page to browse bike racks, bumper guards and more Toyota Accessories that we can add to your vehicle at our Accessories Shop in less than one day.

5 Reasons to Buy a Toyota

Top 5 Reasons to Buy a Toyota from a US News and World Report Article dated 3/2/1010

5 Reasons to By A Toyota

1. Safety concerns are exaggerated.
2. Recalls aren't the whole story
3. Toyota's not alone
4. The cars are still good
5. White-glove treatment

To read the whole article click here or copy and paste the following URL in your browser window http://www.usnews.com/money/blogs/flowchart/2010/03/02/5-reasons-to-buy-a-toyota.html

Insider's View: Dynamic 2011 Avalon

The boldly redesigned 2011 Avalon arrives at Rice Toyota in Greensboro, NC Spring 2010. Evoking a time when travel was sophisticated, elegant and comfortable, the new Avalon possesses a distinctive new exterior style while offering a
restyled interior rich with premium touch points and practical new technologies.
Download the brochure for photos, technology options, features and specifications. Email our sales team sales@ricetoyota.com to put your name on the list today.

Design a NASCAR and Enter to Win

Enter your masterpiece for a chance to win a trip to the 2010 Nascar Sprint All-Star Race. Ride shotgun as your personalized car circles the track before the green flag drops, and forever be immortalized as a motor sports legend.
The Sponsifier design engine lets you customize your car with your own photos, or use images from our online gallery, there are various brushes, text tools, everything you need to make this Nascar your own. Hey we'll even let you pick the driver.
And don't forget to check out which of your friends has designed a car through the Facebook connect feature.

The NASCAR Sprint All-Star Race returns to Charlotte Motor Speedway on Saturday, May 22, 2010. The NASCAR Sprint Cup Series' annual all-star event features a special format with a 10-lap Saturday-night shootout reminiscent of the sports' roots at short-tracks around the country. Drivers go head-to-head on home turf to take home $1 million. Only the series' top drivers are eligible for the race, which is preceded by an action-packed last-chance qualifying race.
Get Busy Designing!